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tictoc appointed by RedEye International
Key takeaways on how to manage a charity website project that gets results
How to manage a charity website project that gets results
At tictoc we supply a complete suite of services that covers every aspect of the digital universe. We don’t just build websites and apps, we develop integrated campaigns and long-term strategies that deliver a real and valuable return on investment for our clients.
tictoc is about strategy, creativity and technology. It’s about big ideas and detail, aesthetics and practicalities. It’s a team of people who love developing online strategy, building websites and crafting stunning design. And the result is inspirational digital.
tictoc does everything that other digital agencies do, and more. The ‘more’ comes from the way we approach our work. As well as creating individual projects like websites or social campaigns, our joined-up thinking covers everything from initial strategy development to post-campaign analysis, and everything in between. With us, it’s always about the bigger picture.
At tictoc, we don’t make a move until we really, really know what we’re talking about. That means thorough, challenging research up front. We go much deeper than a simple Google search, researching competitors, consumer attitudes, national and international legislation, threats, opportunities and anything else that’s relevant. Then we know your audiences and their requirements.
Even when we’ve done our research, we keep asking questions. In fact, we never stop. We won’t always agree with you just because you’re the client, for example. And as the world changes - with new technology, fresh ideas and unforeseen competitors coming onto the scene - we’ll review and adjust our strategy as the months and years go by.
That’s the User eXperience, and it’s central to everything we do. To develop spot-on strategy, we focus on how the target audience will perceive and interact with our activity. We get inside their heads.
The collective tictoc cv includes art and design, physics, marketing, bee-keeping, cybernetics and philosophy. Diverse is the word. Each of us brings something different to the party. And what comes out is (digital) magic.
We don’t always have all the answers. But we always know how to get them.
We ask the right questions. We find out what we need to know through a thorough process of investigation and research. Then we apply what we’ve learned to formulate a strategy - the what-do-we-do-next bit. With the right research, this should come naturally.
Stunning creative that works and technical development that astounds.
Our creative people are amongst the best there are, but we make them play by the rules. So they don’t just do lovely. They do lovely and right. Our approach is platform neutral, selecting the correct technologies for the client and the strategy. We design for the specific audience, favouring clean, user-friendly layouts, with rapid, agile development. And that makes for great design that works.
The world is more mobile everyday. And we’re moving with it.
Today’s consumer is just as likely to experience your digital activity in bed or on the bus as sitting at a desk. Mobile apps for phones and tablets have become a vital part of the digital world, bringing a new level of access and responsiveness. So naturally, our strategies have evolved to put mobile where it belongs - centre stage.