Central Scotland Forest Trust
View site: www.csft.org.uk
Having developed the Central Scotland Forest Trust website, it was essential for them to be able to keep in touch with their stakeholders therefore we created an eNewsletter template that they were able to create, edit and send to a host of contacts who had subscribed via the website or traditional offline methods.
Emailings are a cost effective method of communication with far more flexibility to target specific user groups. Returning a host of factual information, this can become an essential communication tool between your business and potential customers without incurring sizeable print / postage bills.
Our eNewsletters are designed to reflect the website therefore becoming an instant extension of your online brand.
Below are just some of the key features of our eNewsletter system:
1. Contact Management
Control your recipients with our online management system, integrate contacts from existing databases and include auto subscribe/unsubscribe functions.
2. Campaign Management
Create multiple campaigns and view previous campaigns instantly in a simple to use online interface which allows you to populate pre-designed templates which reflect your website.
3. Effectiveness tracking
View a wealth of useful statistics in easy to follow graphical formats including the number of emails opened, number of click throughs to your site, number of unsubscribes and effectiveness in relation to purchases even down to what time of day the emails were opened enabling future fine tuning of campaigns.
