We are absolutely delighted with the new site, it exactly meets the requirements of a modern, vibrant college both in its design and usability. tictoc were very supportive and patient, they took time to understand our brief and the unique nature of a College which competes in an often crowded marketplace.
Marketing & Commercial Development Manager, Cardonald College
Requirements
The College wanted their website to improve awareness and increase communication with the local business community as well as allowing potential students to find out about courses and apply online.
Solution
Following focus groups (with key staff and students) and research using analytics and questionnaires, tictoc developed a digital strategy to see Cardonald College through the forthcoming years. The site features a dedicated business section which includes information on short courses (CPD), consultancy, conference facilities, and a showcase of students who've gone on to succeed following their time at Cardonald. Of course the site also contains resources for potential students, including fully searchable course listings and online application.
Results
The website has been extremely successful with 80% of course applications now online. tictoc will continue to work closely with the College over the coming years to ensure the site is developed to keep up with progressing technologies.
Awards
The website won Gold at the 2009 Scotland’s Colleges Marketing Awards