James Watt wins again!

James Watt College has scooped another top national marketing award for their website www.jameswatt.ac.uk. The Heist Awards is a prestigious and well-regarded programme within the further and higher education sector, attracting entries from a wide portfolio of UK institutions every year.

This is the 4th award the college has won for their website, which has already scooped a top national award in the Marketing Network FE First Awards, a gold award in the Scottish Further Education Unit (SFEU) Marketing Network Awards and a runner up award for the Best Trade Website Award from ASVA (Association of Scottish Visitor Attractions).

CLIENT COMMENT:
Our key objective was to ensure that the re-developed website immediately engaged and communicated effectively with our diverse target audiences and that information was easily available through clear, customer focused navigation. Our site is now firmly established as the communication channel of choice for many of our customers through its proven ability to provide accurate and up to date information to satisfy their needs. This interest has also converted into application with 43% of our current full-time students choosing to apply on-line.

The website has also received several accolades including a HEIST award.

tictoc played an invaluable role in the ultimate success of the site by contributing well-considered advice on both the visual and functional aspects ensuring integration with offline communications and a user friendly and robust content management system.

Website: www.jameswatt.ac.uk

  • By Melanie Russell
  • Published: 28 Apr 2005