We are very pleased to announce that the websites for Warrington Collegiate and Warrington Business School have now gone live. Warrington Collegiate, the Further Education college specialising in vocational education, and its subsidiary the Warrington Business School are targeting new audiences with the launch of these new websites.
Warrington Collegiate is the largest learning provider in Warrington. With new state-of-the-art facilities after a £27 million redevelopment to the main campus, the College wanted its new website to further enhance the College’s standing and increase recruitment, ensuring it fulfils its role in supporting the economic development of Warrington.
The Warrington Business School was created as a separate brand to target businesses, providing workforce development courses to employers in the public and private sectors. The new website had to target business users with all of the information about the range of courses available to them.
We integrated both websites with the College’s internal course database, so that web users on the relevant site can search for courses that are available to them, and then apply for them online.
The Warrington Collegiate website now has a landing page for each of the target audiences, helping to direct them to relevant content across the site. The Warrington Business School site provides a hub for its audience of employers and employees from SMEs and large corporations across the Northwest.