Twit ups

Now that Twitter is everywhere (c'mon, everybody's doing it!) it's clearly taking some of us a little while to understand the ramifications of broadcasting our every waking thought. Sometimes it's easy to forget Twitter is public. Here are two cautionary tales of people who've got into trouble by Tweeting (in other words, they made a #twitup).

The first is the tale of @keyinfluencer, a social networking evangelist at Ketchum, who accidentally offended a client in one of his Tweets. Cue big tweeting problem.

The second is the story of a Republican Governor who tweeted prematurely about some secret negotiations that were going on - with the result that the other side found out and put paid to the Republican's plans!

I'll leave you to read both stories and make up your own mind about exactly who was in the wrong. But these are cautionary tales for ANYONE using Twitter - especially if you are representing a brand/company/organisation. Personally, I'm considering getting two Twitter accounts - one that's identifiably me, and one that's not. That way, I just need to remember to tweet anything silly/personal/rude from the unidentifiable one!! Thank goodness I'm not a celeb!